Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of Blackberry Book by Jacquie McNish and Sean Silcoff

✅ premium off-white cream pages

✅ Stitched binding

✅ Matte cover

✅ local premium copy

✅ Language - English

✅ Dimensions - 5.5 x 8.26 inches

✅ Genre - Business, History, Technology

✅ 283 pages

✅ summary -

Losing the Signal is a compelling tale of the rise and fall of BlackBerry, once a dominant force in the mobile phone industry. Through in-depth interviews with key players and access to behind-the-scenes information, authors Jacquie McNish and Sean Silcoff paint a vivid portrait of a company that went from obscurity to global success, only to be eclipsed by the iPhone and other smartphones. The book explores the factors that contributed to BlackBerry's downfall, including its stubborn adherence to its own proprietary software and its failure to keep pace with the rapid innovation in the tech industry. McNish and Silcoff also delve into the personalities of BlackBerry's founders, Mike Lazaridis and Jim Balsillie, and their differing visions for the company's future. Losing the Signal is a cautionary tale of the dangers of complacency and the importance of staying ahead of the curve in the ever-changing world of technology.